Tuesday, May 23, 2006

The AdSense Code promo - how it works

Today's the day that a lot of marketers are going to be pushing a physical book that Joel Comm's written about AdSense. It's really a fun exercise in seeing if we can jointly get his book to the top of Amazon's best seller list.

Here's how it works: a number of internet marketers have donated products to the campaign and every person who buys his book will be entitled to download all these products as a bonus.

Each product owner will in return obtain the email address of the downloader and also promote the deal to his own list. I'll be sending a note to my list in a few minutes time.

So the exercise will build lists for marketers, deliver excellent value for the subscribers and hopefully rocket Joel's book right up to the top.

I've had to do some preparatory work on this to make sure the machinery to capture names and deliver my bonus is working but all in all it should be an interesting day ahead.

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